Create space for soul-level stillness. Enhance your real-world leadership.

Create a Jesus-centered, people-oriented social media strategy to nurture real-world relationships.

Nurture Your Community

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Communicate with Confidence

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Create Lasting Impact

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Focus Your Time Online

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Nurture Your Community ✦ Communicate with Confidence ✦ Create Lasting Impact ✦ Focus Your Time Online ✦

Does this sound like you?

You are a Jesus-following minister or ministry leader (bi-vocational, full-time or volunteer).
You know you should probably engage with the people you lead in real life online in some capacity as an individual, but you don’t like social media or don’t know where to start.
Maybe you engage with social media regularly … And maybe you think you’re on it a bit too much.
You take a people-first approach to ministry. Rather than pursue power or profit, you most value relationships and lives changed.
You don’t necessarily need a large online presence to be effective for your ministry role. You just want to use social media to enhance your real-world relationships.

What if the local Church was the antidote to a widespread sense of insignificance?

The Content Revival exists to create a world where every person feels seen and heard — starting with the people who care for others.

The Content Revival will help you create an authentic, people-centered, community-minded digital legacy. First step: Create a plan for how, when and why you show up online.

Enhance your real-world

leadership

with every online interaction.

You may not want to be an influencer. But your online activity still has real-world impacts.

Social media and other apps are created to be addictive — and as regular humans, ministers can get stuck in the mix like everyone else. Or some might avoid social media altogether.

If you do want to engage on social but also want to keep your apps in their rightful place, a little bit of intention can go a long way.

The Content Revival will help you:

Discover why it matters for faith leaders to approach every online interaction with intention, even if you don’t need to build a “platform.”
Define how, when, where and why you engage on social to convey your spiritual values and serve others.
Envision new, innovative ways to nurture your real-world community relationships using online tools.

Coming Fall 2024

Self-Paced Tutorials

Create a Digital Rule of Life

Define how you’d like your spiritual values and ministry priorities to inform your Digital Legacy. Features an action sheet to map your online and real-world communities and more.
Applying your values, create a Digital Rule of Life to strategize how, when, why and where you will engage on social and with what communities. And define how and when you will disconnect for increased mental clarity and Jesus-centered practices. Features a one-sheet Digital Rule of Life action sheet and more.
Cast a vision for your team about what it could look like to collaborate toward a more spiritually sustainable, people-centered social media practice. Complete with slide deck template, action sheet and discussion outlines.

It begins & ends with people. Period.

Community-Minded

We approach social media not to acquire followers but to serve our real-world communities.
Full of Integrity

We check, double check and confirm our sources. In a world of misinformation, we are diligent.
Ecumenical

We surrender our assumptions to better hear and see others — especially when we disagree.
Sustainable

In a fast-moving, high-achieving world we choose to preserve wonder and prioritize margin.

Meet your guide

Aria Spears is a minister and Duke M.Div. seminarian with a focus in missional innovation. She is also a copywriter, freelance writer and social content strategist with a Master of Nonprofit & Civic Leadership and over eight years of experience in strategic communication in nonprofits, an agency and more.

Spears’ online creative (ministry) workflow is fueled by morning wooded walks, midday mocktails and post-work lap swims.

Learn more